Tracking, Management & Scaling

Optimizing ad campaigns using detailed data.

Scaling ads effectively requires leveraging detailed data. By tracking leads, revenues, and ad performance metrics through dashboards and spreadsheets, businesses can gain insights into lead quality and ad effectiveness. Tools like UTM builders and link shorteners help identify ad sources. Incremental budget scaling is recommended to maintain ad efficiency and avoid re-entering learning phases, ensuring consistent campaign performance and better ROI. Adjusting strategies based on data analysis leads to improved targeting and refined creatives.